Meet the Produce Now Leadership Team
At Produce Now, our leadership team is driving innovation in hydroponic farming and fresh food production. Led by our President, Vice President, CEO, CMO, and Chief Brand Ambassador, we bring decades of combined experience in agriculture, business development, marketing, and sustainable food systems.
Our executives are committed to building a scalable, profitable model that delivers better-than-organic produce, signature salads, nutrient-dense green drinks, and specialty microgreens to customers, restaurants, and wholesale buyers. With a shared vision for healthier communities and a more sustainable future, this is the team shaping the next generation of farming.

Shane Illingworth – President
Shane Illingworth, president of Produce Now, leads the company’s mission to deliver fresh, better-than-organic food year-round. With a background in business and high-performance athletics, he’s driven innovation beyond traditional crops — expanding into signature salads, nutrient-packed green drinks, subscription harvest boxes, and specialty produce for restaurants.

Stephanie Tillman – Vice President
Stephanie Tillman, vice president of Produce Now, specializes in public and community outreach, building strong relationships that connect our mission with the people we serve. She plays a key role in identifying strategic opportunities and positioning the company for growth in the communities we impact.

Richard O’Connor – Interim CEO
Richard O’Connor brings a diverse background spanning the oil industry, private equity, startups, and ethical wealth management. His decades of experience across multiple sectors give him a unique perspective in guiding Produce Now’s strategy, growth, and long-term vision.

Rachel Svoboda – Chief Marketing Officer
Rachel Svoboda, chief marketing officer of Produce Now, is a seasoned brand strategist and entrepreneur with a track record of building award-winning marketing campaigns. She specializes in crafting impactful brand stories, driving customer engagement, and positioning companies for growth in competitive markets. Her expertise ensures Produce Now’s message connects with investors, partners, and consumers alike.

Jason Stone – Chief Brand Ambassador
Jason Stone, chief brand ambassador for Produce Now, is a renowned entrepreneur, investor, and founder of the global social media brand Millionaire Mentor. With a following of millions, he leverages his influence and marketing expertise to amplify Produce Now’s brand, connect with new audiences, and build strategic partnerships that drive growth.